About the Project:
With all of Porsche’s recent success with the Panamera, Macan, and Cayenne, it’s easy to forget what the brand really stands for— sports cars. We designed a microsite to support two of their main sports car models, the 718 and the 911. Only a sports car take you there.
My Role:
Lead UX and IA designer. Created sitemap, wireframes that were presented to client for approval, wrote technical specifications document that was used to solicit bids from production partners. Reviewed bids and QA'd developer builds to ensure accuracy and adherence to usability.